Harry Shoebridge in Final of Britain's 'Best Groomed Man'
Fight Network Staff / January 23, 2013 - 10:47am
MMA Fighter is celebrating this morning after making the final 30 in a national competition to crown Britain's best groomed man and secure a lucrative modelling contract with a leading male grooming company.
Harry Shoebridge beat off competition from thousands of entrants to make the final shortlist and hewill now go head–to-head with 29 other hunks in an online public vote. The competition is being organised by luxury shaving brand The Bluebeards Revenge and men's cancer charity Orchid.
The winner of the public vote will secure a once in a lifetime, one-year modelling contract to become the face of The Bluebeards Revenge.
Nick Gibbens, spokesperson for The Bluebeards Revenge, said: "Our search is finally complete, and it's now over to you, the Great British public, to crown Britain's best groomed man. But it's not going to be an easy task, as each finalist has the sharp dress sense of Daniel Craig, the stylish locks of David Beckham, the masculine skin tone of Gerard Butler, the chiselled jawline of Jason Statham, and the overall manliness of Ray Winstone.
"But one lucky guywill be crowned the new face of our eye-catching brand. They will take part in a stylish photo shoot, before going on to star in an online TV commercial and a print media marketing campaign."
The best groomed man competition was launched after a recent survey commissioned by Orchid and The Bluebeards Revenge revealed that whilst men are spending more time in the bathroom and the 'grooming gender gap' is narrowing, they are still failing to self-check for cancer unlike their female counterparts who benefit from major health campaigns.
They are looking to use this national competition as way of not only promoting good shaving, but also to encourage men to self-check for cancer during their daily grooming routine.
Rebecca Porta, Chief Executive of Orchid, said: "Regular grooming not only makes you look and feel more confident, it gives you an opportunity to take an active interest in your physical wellbeing. The bathroom is the prime place for men to check for signs of male cancer.
"Our research shows that three quarters of UK men recognise that a lump in the testes could be a sign of testicular cancer - but 25% still never check their testes. Checking testes takes less than five minutes and is a vital first step in the battle against testicular cancer. If caught early enough there is a 98% chance of survival."
You can vote for Harry Shoebridge online by visiting www.bluebeards-revenge.co.uk/bgvote/
The deadline for voting is Friday March 8th 2013.